Month: January 2024

Sweet Buzz #249 Why Market Feedback Is Crucial When Building A Product

Back in December, I really thought that my book was ready for a January release, only to face delays. Then, I decided to put the book on the test. And dang, it hurt! Turns out, not everyone loved the book like I did. It was a huge wake-up call. So, I did what I had…

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Sweet Buzz #248 How Many Sales Channels Do You Utilize?

Remember COVID? Remember how things started to go out of control when it hit? Or how do things begin to look different when platforms change their rules? Well, that inspired me to think about a crucial aspect of business survival – diversifying sales channels. Relying on just one sales channel can be risky and threaten…

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Sweet Buzz #247 The WHO rather than the WHAT

During the holidays, I watched this killer video that slapped me with some hard truth: it's not a “WHAT” problem, it's a “WHO” problem. Let me break it down with a cool story from Malta. I hung out with a buddy of mine, he is a mixologist. Fancy, right? Those three hours spent with him…

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Sweet Buzz #246 Cutting Costs Vs Making More Money

The most painful subject, am I right? 🙂 But let me tell you something – it's easier to make more money than to cut costs. Yes, it's fascinating, I know. 😁 We're hardwired to fear high costs during slow months. But what if I told you that most of my time now goes into finding…

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Sweet Buzz #245 The Mindset of an Employee, a Business Owner, and a Sales Person

I noticed an interesting pattern in how employees, business owners, and salespeople approach money. Employees are all about costs. Budgeting, saving, and planning every penny of their salary. On the other hand, business owners are only 20% concerned with costs. The rest is dedicated to boosting revenue – new channels, upselling, and whatnot. Salespeople? They're…

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Sweet Buzz #244 The Synergy You Need To Dominate A Market Segment

We're diving deep into some behind-the-scenes insights from the Digital Nomad Summit. Today, I have a topic that got me thinking – the powerful synergy between consultancy, agency, and digital goods. Back in the day, I was all about agency growth, it was all about BizzBee, until Sri Lanka happened. That's when I realized there's…

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Sweet Buzz #243 How To Sell A Technical Product

Today, we're diving into the world of selling technical products. Based on my recent gig mentoring agri-tech startups, I share some secrets on how to get results when your sales pitch involves complex technicalities. Sharing my real-life example with a consultancy selling agile frameworks, I have some great insights about the challenges faced by sales…

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Sweet Buzz #242 4 Ways To Grow Your Business In 2024

I discuss the 4 critical decisions I made that fueled the growth of my business. Scaling isn't just about expanding, it's about making strategic choices that set you apart in a competitive landscape. I kick things off by highlighting the power of specialization. Instead of offering a wide array of services, I delve into the…

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